Mini Fashion: Outfit Kids…


I have a confession to make, as much as I love clothes and I really do, I think I love children’s clothes a little bit more. These days I enjoy dressing Daisy more than dressing myself. Living vicariously (or rather fashionably) through her I love putting her in all the colours and prints I could never dream of wearing. And there is just so much available now to choose from it takes every ounce of restraint not to go wild all the time! Even my mum recently said to me she wished there had been as much variety around when I was born (which makes me feel really old). I am also taking full advantage that I can still control what she wears as I know my days are numbered – she has already got an eye for sparkly stuff and now the Christmas offerings are on the shop floor she makes a beeline for them.

New to the kidswear arena and landing just last month is Outfit Kids. From the high street giant Arcadia that already gives us Topshop, Miss Selfridge and Dorothy Perkins, this brand is taking care of the smaller shoppers covering ages 18 months to 12. Since the demise of BHS, there has been a kidswear hole in the company and this more than fills it.

I was invited to the press preview back in the summer and it didn’t disappoint. Pretty party wear, raincoats (which I featured in an earlier post here) and co-ordinating pieces were on offer for girls as well as mini suits, puffer jackets and some great knitwear for the boys. And it goes without saying that it won’t break the bank.


Since the launch the team kindly gifted Daisy some pieces for her winter wardrobe so I have been enjoying playing dress up with her even more lately. As you can see from the pictures, nowadays Daisy insists on walking so much more (albeit not at a very fast pace) and loves a bit of leaf kicking so while hardwearing and comfy clothing is really important to me I also want it to be fun for her too – and this range certainly delivers. The pom pom jumper is just amazing (who doesn’t love a pom pom?) and comes with the little corduroy skirt as part of a set and the metallic gilet more than satisfies my magpie child! Personally, I’m not a big fan of gilets for grown-ups but for children they are so practical. Freeing up her arms but keeping her warm this one has been a godsend – although it has been fashion marmite amongst the family (some love, some hate). In the past we have struggled with jeans for Daisy as her legs are on the slightly short side (that’ll be from me, sorry Daisy) but these are a perfect length. All the sizing is spot on and the fabrics are so soft too and wash really well (something that is key these days).

Mini Fashion: Outfit Kids

Available in all Outfit stores nationwide and online at Dorothy Perkins, Wallis and Burton.

Happy Shopping


This post was not sponsored, all thoughts and opinions are my own.


No Comments Yet.

What do you think?

Your email address will not be published. Required fields are marked *